In Russia due to the pandemic increased the demand for cheap products

the Fall of income due to restrictions imposed in the fight against the spread of the pandemic coronavirus infection COVID-19, forced Russian consumers to be more attentive to prices and more efficient spending.

in may, the share of low price segment in food and goods of daily demand reached 17.7% against an annual rate of 16.9 percent, according to the newspaper “Kommersant”, citing a study by Nielsen.

the share of products of the premium price segment was reduced from 35.8% on average for the year to 34.4% in may.

Earlier it was reported that almost half (49%) of Russians are going to cut back on spending on holidays and leisure, 41% is to reduce spending on Spa treatments and concerts, 38% by public transport. These are a study of the consulting company The Boston Consulting Group (BCG) and holding “ROMIR”.

Experts found that 44% of respondents plan to reduce the cost of going to the cinema, 22% intend to reduce spending on medical treatments and preventive drugs.

Moreover, the study concluded that economic austerity will continue for a long time. However, state expert, consumers started to adapt to a new lifestyle in the coming months we intend to gradually recover their costs.

Recall that the Russian economy in February—March 2020 was under the powerful impact of two negative factors — the rapid spread of the pandemic coronavirus infection COVID-19 and its deleterious effect on the global economy and collapse in oil prices. Against this background, the rouble significantly depreciated against the dollar and the Euro. Reacting to the situation, the government and the Bank of Russia adopted several packages of measures to support the economy and citizens.

may 11, Russian President Vladimir Putin announced the end of may 12, a single period of days off, entered March 30, in the fight against COVID-19. He also announced the beginning of implementation of the third package of anti-crisis measures, under which the state, in particular, will increase targeted support for families with children, small businesses, individual entrepreneurs and self-employed. In addition, Putin instructed the government to prepare a national plan for long-term development of the economy, the recovery in employment and incomes.

on 27 may, the Minister of economic development (MED) of the Russian Federation Maxim Reshetnikov said that the total cost of anti-crisis measures to support the Russian economy, aimed at combating the impact of the pandemic coronavirus has reached 3.3 trillion rubles.

on 2 June Prime Minister Mikhail Mishustin presented to the President a national plan for the recovery of the Russian economy in 2020-2021 years, noting in particular that the cost of the plan will be about 5 trillion rubles.

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